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  • Writer's pictureKris Mehaffey

Marketing For Small Business With Social

Updated: Mar 29, 2022

Social media can be used to share interesting facts, true stories, and other important information about your business.

The social media marketing benchmark report estimates that there were 4.48 billion active social media users in July 2021, equivalent to 56.8% of the world's population. Promotions Use social media to share interesting facts, true stories, and other significant information about your business. Customers need to feel fully involved in promotions you run. Get them involved, so they feel part of your content and return frequently.

  • Offer free trails

  • Provide discounts

  • Run contests

  • Create a promotional video

  • Get commercial photography for advertisements

Social Media Marketing Using social media, you can share interesting facts, true stories, and other essential information.

Create a Facebook page and a Twitter account, and participate in relevant conversations and hashtags. Create Google and Facebook ads, and be aware of influential keywords.

You can also utilize search engines like Bing, WhatsApp for business and share social links to promote engagement. Focus on the Customer The ability to focus on the customer allows you to build a community and following for the brand while building long term relationships with them. Having a customer focus:

  • Empowers Customers

  • Generates feedback & testimonials

  • Increases visibility

  • Created a sense of belonging

Additionally, customers speak highly of your service or product, which creates a cross-promotional effect between existing customers and potential new ones. Advertisement & Emails Your community likely hosts numerous options for advertising your business. Promote locally with:

  • Radio stations

  • Local newspapers & magazines

  • Participating in community events

  • Vehicle wraps.

  • Facebook groups

  • Business Centres

Develop email marketing campaigns by sending follow-up emails, updates on new content, blog posts, promotions, and holiday visuals. Content Marketing All marketing content needs promotion.

You might want to start a blog, share frequent infographics, add visuals to your online posts or newspaper advertisements, recycle content, and have press releases for your company.


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